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The Following Steps Are Collecting The Email List For Email Marketing : Build Email List Location 1: Visitors to Your Site The most obvious and logical place to find interested email subscribers is on your website itself. If users are visiting your website (regardless of whether they purchase or make a transaction), they have an interest in the information or content that you're providing. Every page of your website should include an  email sign-up box  that allows users to join your mailing list. We'll discuss the best practices for creating that email sign-up box later in this section. However, every visitor to your website is a potential email subscriber. Build Email List Location 2: Customers Who Purchase Goods or Services Customers who visit your website but don't make purchases or transactions are important email marketing leads. However, customers who do make a purchase or transaction are even more valuable email marketing leads because they've shown a ...